El Rey del Mundo

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About the brand

El Rey del Mundo

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In 1882 the Antonio Allones factory, which had been making Habanos for over 30 years, decided to launch a new brand of premium quality and price.

With great confidence but little modesty it was named El Rey del Mundo – The King of the World. It proved a winner.

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This success lives on to this day in a selected range of Habanos renowned for its light to medium flavour and consistency.

All sizes contain a blend of filler and binder tobacco from the Vuelta Abajo zone and are made by the Tripa Larga, Totalmente a Mano – long filler, totally hand made – technique.